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This course bridges the gap between high-level strategy and day-to-day operations. You will learn how to craft a winning business plan and build the efficient systems needed to execute it successfully.

Skills you will learn

• Craft winning strategies: Learn to perform external market analysis, define a competitive strategy, and use key strategic planning tools to create a clear roadmap for success.
• Build efficient operations: Master the fundamentals of operations and value chain management, with a focus on practical techniques for managing inventory and optimizing processes.
• Make data-driven decisions: Develop skills in decision management to align your daily operations with your strategic goals, and see how Samsung applies these principles at a global scale.

About this course

The course begins with the strategic management process, teaching you how to analyze the external business environment to identify opportunities and threats. You will explore different competitive strategies to position your organization for success in a crowded market. We then introduce practical strategic planning tools that help translate a high-level vision into a structured, actionable plan.

With a solid strategy in place, we shift focus to execution through operations management. This section covers how to design and manage the processes that create value for customers. You will learn the principles of value chain management to optimize the flow of goods and information, and gain specific techniques for effective inventory management to reduce costs and improve service.

The critical link between planning and execution is effective decision management, and this course equips you with frameworks to make better choices that align your daily operations with your strategic goals. To bring all these concepts to life, we analyze a comprehensive case study of Samsung, examining how the global giant masterfully integrates innovative strategy with world-class operations to dominate its markets.