“The innovation funnel gave us a way to say no to ideas without it being personal. That alone was worth it.”
Innovation Management Program
Four short courses covering how organizations generate ideas and turn them into value — innovation, digital transformation, design thinking, and the change that follows. Finish all four and the program certificate is issued automatically.How organizations turn ideas into value, in four short courses.
How to turn ideas into real products,
in four short courses
Innovation gets treated as a lucky spark. In practice it is a discipline — a repeatable way of finding opportunities and moving the strongest ones forward. This program covers that discipline in around eight hours, online and entirely at your own pace.Innovation is treated as luck, but it is a discipline. This program covers it in around eight hours.
By the end you can run an idea through a funnel rather than a hunch, use design thinking to start from the person rather than the product, and tell the difference between an innovation worth funding and one that just sounds exciting.By the end you can run an idea through a funnel rather than a hunch, and start from the person rather than the product.
- Anyone curious about how new products and ideas actually come about, whatever their background.
- People starting out, or changing direction, who want a foundation to build a career on.
- Teams and founders who need ideas to arrive on purpose rather than by accident.
The later courses deal with what innovation does to an organization: the digital shift that reshapes how work happens, and the change management needed so that a good idea survives contact with the people who have to adopt it.The later courses cover what innovation does to an organization — and how to make a good idea survive contact with it.
And none of it is abstract: every method arrives attached to a company that used it, so you learn not only what a tool is but when it is worth reaching for.And none of it is abstract: every method comes attached to a company that used it.
most important core skill for workers today is creative thinking — innovation has become a baseline business capability rather than a nice-to-have.
Source: World Economic Forum, Future of Jobs ReportThere is nothing to apply for, no cohort to join, and no schedule to keep up with. You decide which of the four courses to take first and when, you can buy them one at a time or all together, and the program completes itself the moment the last one is done. Every course you finish counts towards it, with no time limit.
The four courses of this program follow an idea all the way through: where it comes from, how it is shaped, what technology does to it, and how an organization absorbs it.
Innovation Management sets the frame: types of innovation, the innovation funnel from ideation to commercialization, open versus closed models, and how to measure whether any of it is working — with the innovator’s dilemma and the three horizons of growth as the backbone.
Digital Transformation covers the shift that reshapes how organizations operate rather than just what they sell — what actually changes, what gets in the way, and why so many transformations stall at the pilot stage.
Design Thinking flips the starting point from the product to the person: empathy, problem definition, ideation, prototyping and testing, taught as a loop you can run on a real problem rather than a theory to admire.
Change Management closes the program with the reason good ideas fail. Innovation changes how people work, and people resist being changed — this covers how to introduce that disruption so it holds.
The curriculum
The four courses that
make up this program
All four are selected below. Already took one? Uncheck it — a course you have already completed still counts towards the program certificate.
- 4 course certificatesone for every course you complete
- 1 signed letter of confirmationlists each course with the score you achieved
- 1 Innovation Management program certificatefree, once all four are complete
4 courses × US$1212 €£12CHF 12SAR 45AED 44₹1,140₱760Rp215.000EGP 640MAD 118MX$220R200R$61Rs 3,300₦16,000₺590QAR 44US$120120 €£120CHF 120SAR 450AED 441₹11,400₱7,560Rp2.151.000EGP 6,420MAD 1,181MX$2,220R1,980R$606Rs 33,200₦159,600₺5.930QAR 437US$4848 €£48CHF 48SAR 180AED 176₹4,560₱3,030Rp861.000EGP 2,570MAD 473MX$890R790R$242Rs 13,300₦63,800₺2.370QAR 175
Courses you already haveIncluded
The program certificate needs all four courses. Only uncheck the ones you already have.
Card or PayPal · No subscription
What a course is like
Learn your way
Every course in this program is text and audio — read it or listen to it, at your own pace, on any device, and yours to keep forever.
- No app neededIn your browser
- Any devicePhone to laptop
- Auto-savedContinue anytime
- Stay focusedDistraction-free
Program certificate
A credential that ties
it all together
Issued in your name, automatically, once all four courses are complete.
- Automaticon completion
- Freeno extra fees
- Lifetimeno expiry
- ShareableLinkedIn & CV
- Verifiableunique, checkable ID number
Ratings & feedback
Rated 4.7/5.0 by our users
The average rating across the four courses of this program.
“Design thinking was the standout. Starting from the user instead of the feature changed how our team runs workshops.”
“Concise and practical. Four short courses and I came away with methods rather than inspiration.”
“The change management course explains why our last rollout failed. I wish I had taken it a year earlier.”
“Good pacing, real examples, no jargon for its own sake. Finished it across two evenings and a Sunday.”
“A strong introduction. I would have liked more on funding and portfolio decisions, but the fundamentals are solid.”
“I took it out of curiosity and ended up using the empathy mapping the following week.”
“Clear structure and genuinely useful tools. The digital transformation course was more honest than most.”
“Innovation finally felt like something you can manage rather than wait for.”
Drag to explore more reviewsSwipe to explore more reviews
Quotes from verified users. Selected and shortened for length; wording unchanged.
You can also find independent reviews on our Trustpilot profile.
Good to know
Frequently asked questions
More questions? Visit the Help Center →
Program certificate
Get your Innovation Management
program certificate
How organizations turn ideas into value, in four short courses.
Keep stacking
Other program certificates
Mini‑MBA
6 coursesThe core of a classic management education — six short business courses.
Explore the program →Project Management
4 coursesPlan, run, and land projects — from risk and change management to leading the team.
Explore the program →Strategic Management
4 coursesSet direction and win markets — strategy, marketing, and economic thinking.
Explore the program →Financial Management
4 coursesRead and steer the numbers — accounting, performance, and investing.
Explore the program →Professional Career Skills
4 coursesSharpen the everyday superpowers — time, communication, and problem solving.
Explore the program →Global Governance
4 coursesUnderstand the world stage — international politics, law, and economics.
Explore the program →Sustainable Management
4 coursesLead responsibly — sustainable development, sustainable business, and crisis management.
Explore the program →